With Eclo, you step off the beaten path of "clean beauty"
to discover a new vision of beauty: regenerative, committed,
and deeply connected to nature. Our makeup is formulated
with ingredients grown through regenerative agriculture,
a method that restores soil, protects biodiversity,
and actively contributes to the health of ecosystems.
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Regenerative agriculture
For the development of our formulas, we have favored active ingredients such as hemp, rye or marine seaweed with regenerative properties for soils.
Regenerative agriculture aims to improve the health of land or seabeds while promoting biodiversity and ecosystem resilience. It in particular allows to increase the capacity of soils to capture carbon, rebalancing CO2 production.
In short, it is a natural and effective way to fight against excesses in this production. Another added value of our products in terms of eco-responsibility: their plastic-free packaging, made from plant amalgam and wood chips, 100% industrially compostable. You will not find more eco-friendly!
Our regenerating ingredients. Good for the skin, good for the planet.
Rye from Haute-Loire
It has unparalleled powers of soil restructuring through its very wide root network and its ability to resist the coldest temperatures. Rich in arabinoxylan, rye promotes natural healthy glow and therefore found a prime place in the blush range.
French Brown Seaweed
Cultivated on the Breton coast, it has the capacity to sequester a large amount of carbon. It also contributes to cleaning the oceans of phosphates, nitrates and other pollutants from agriculture and promotes marine biodiversity by creating marine habitats for other species. Its smoothing and plumping properties for the skin make it a choice ingredient for the lipstick range. The preservation of seaweed being precious, Eclo naturally turned to seaweed from responsible and reasoned marine farming.
Breton hemp
Its cultivation is not water-demanding, except for pesticides and is adapted to a wide variety of soils. Its residues, rich in nutrients improve their quality and that of future harvests. It depollutes soils by absorbing toxins and heavy metals while reducing carbon emissions. Smoothing and soothing, it presents itself as the key ingredient for the eyeshadow range.
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Eclo partner of "For Agriculture of the Living"
Flagship association in France that accelerates food and agricultural transition by structuring agroecological product channels.
03
Cultivating new sustainable value chains
At Eclo, our commitment to regenerative beauty does not stop at ingredients: it begins in the fields. We go further by co-creating with our farming partners new value chains in regenerative agriculture.
This is notably the case with the flax used in our Complexion Beautifying Care Serums. Traditionally grown for food, this flax was not intended for cosmetics — let alone from regenerative agricultural practices. Together with our farming partner, we initiated a new flax cultivation specifically designed for our formulation, respecting the principles of regenerative agriculture.
This pioneering approach allows us not only to guarantee complete traceability and positive impact on soils, but also to enhance a local plant with exceptional properties for the skin.
We believe that more conscious beauty begins with better cared for soil.
